Privacy Policy
Last Updated:
1. Introduction
Sebitu Pewobe ("this site," "we," "us") publishes editorial content about content cluster strategy and topical authority. This Privacy Policy explains what information is collected when you visit this website, how that information is used, and the choices available to you as a visitor located in the United States. This policy is written to comply with applicable US privacy law, including the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), and reflects the requirements applicable to advertising conducted through Google Ads.
2. Information We Collect
We collect information in two general ways. First, information you provide directly, such as your name, email address, subject line, and message content when you use the contact form. Because the contact form is configured to open your own email client rather than transmit data to a server, message content is generally sent directly from your device rather than stored by us. Second, information collected automatically through standard web technologies, including your browser type, general device information, referring page, and pages viewed, gathered through cookies and similar technologies described in Section 4.
3. How We Use Information
Information submitted through the contact form is used only to respond to your inquiry. Automatically collected browsing information is used to understand general site usage, identify which articles are read most often, and maintain the technical functioning and security of the website. We do not use the information described in this policy to build individual advertising profiles beyond what is described in Section 6.
4. Cookies and Similar Technologies
This site uses cookies in the categories of Necessary, Analytics, Functional, and Advertising, as described in full in our separate Cookie Policy. You can manage your preferences for non-essential cookie categories at any time using the cookie preferences icon located in the lower right corner of the site.
5. Your Rights Under the CCPA and CPRA
If you are a California resident, you have the right to request disclosure of the categories and specific pieces of personal information we have collected about you, request deletion of personal information we have collected, request correction of inaccurate personal information, and be free from discrimination for exercising these rights. Requests can be submitted using the contact details in Section 13. We will take reasonable steps to verify your identity before fulfilling a request, consistent with the CCPA and CPRA.
6. Do Not Sell or Share My Personal Information
We do not sell personal information in the traditional sense of exchanging it for money. To the extent that certain advertising cookies could be considered a "sale" or "sharing" of personal information under the CPRA's broad definition, you may opt out at any time by disabling the Advertising category in the cookie preferences panel, which prevents those cookies from being set on your browser going forward.
7. Third-Party Service Providers
We may rely on third-party service providers for website hosting, analytics, and content delivery. These providers are given access only to the information necessary to perform their function and are expected to handle it consistent with applicable law. This site does not control the privacy practices of external websites referenced in our articles, such as Google's own documentation pages, and encourages visitors to review the privacy policies of any third-party site they visit.
8. Data Retention
Automatically collected browsing data associated with cookies is retained only for the period necessary to fulfill the purpose it was collected for, generally no longer than thirteen months, after which it is deleted or anonymized. Contact form submissions handled through your own email client are retained according to your own email provider's policies rather than ours.
9. Data Security
We apply reasonable administrative and technical safeguards appropriate to the type of information described in this policy. No method of transmission or storage is completely secure, and we cannot guarantee absolute security of any information transmitted to or from this site.
10. Children's Privacy
This website is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13 in a manner inconsistent with the Children's Online Privacy Protection Act (COPPA). If you believe a child has provided personal information to us, please contact us so it can be removed.
11. International Visitors
This site is operated in the United States and is intended primarily for visitors located in the United States. If you access this site from outside the United States, your information may be processed in the United States, where privacy laws may differ from those in your jurisdiction.
12. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. The "Last Updated" date at the top of this page indicates when the policy was most recently revised. Continued use of the site after an update constitutes acknowledgment of the revised policy.
13. Contact Us
Questions about this Privacy Policy, or requests related to your rights under Section 5, can be directed to:
Sebitu Pewobe6499 W 65th St, Chicago, IL
[email protected]
+1 708-458-2200